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• Research keywords – top searched & use keyword tools.
• Pick the apt keywords - engaging & brand related.
• Organizing – arranging keywords in a lined way
• Explore negativity – watch for negative keyword opportunity
• Set up landing page – optimizing content for conversions & land in a competitive landscape
• Call to action – create a consistent call-to-action
• Enhance ads – matching your goal with ad extensions
Structure, organize & list PPC keywords to reach targeted groups. Measure & tweak the keywords to improve the performance
Advertising like display, search advertising & social media channels like Instagram, YouTube, Facebook & LinkedIn generates a lot of traffic to your website.
In the competitive landscape, research & analyze the PPC campaigns and going beyond the competitors to worldwide your brand.